Writing in the First Person…For Someone Else

I’ve been writing this blog for several years, using the client’s voice and tone. And because I know just enough Photoshop to be dangerous, I also source, edit, resize and add images.

When ‘Nude’ is Not Nude: Skin Tones in Lingerie

What’s in a name? A lot, according to a new company called Nubian Skin. It has the stated mission of selling lingerie for women of color that more closely matches their skin tones. They’re basing this on the concept that ‘nude’ bras are matched to Caucasian skin color.

In reality, nude lingerie comes in a variety of colors, ranging from very light to very dark, and HerRoom has always carried a broad selection.  In fact some brands offer at least 4 or 5 nude colors to accommodate various skin tones. One brand’s ‘nude’ is another brand’s ‘sand.’ …
See complete post here: http://www.tomima.com/2014/09/30/when-nude-is-not-nude-skin-tones-in-lingerie/

 

This Isn’t Grandma’s Maternity Lingerie

Back when I was pregnant with my girls, maternity fashion was an oxymoron. My wardrobe choices were limited to voluminous dresses, usually in too-sweet prints or an equally limited selection of basic skirts and pants. The point was to hide or minimize the pregnancy, not glorify it. As for lingerie–maternity bras and panties were strictly utilitarian. Many women found that no matter how sexy or sophisticated their style was, when it came to maternity lingerie, style went out the window…
See complete post here: http://www.tomima.com/2016/06/21/this-isnt-grandmas-maternity-lingerie/

 

How’s That New Year’s Resolution Going?

It’s Spring and I have to ask: how’s that New Year’s resolution going?  According to usa.gov, the most popular resolutions include lose weight; quit smoking; volunteer; get a better job; exercise to get fit and save money.

Not surprisingly, those are also the ones most commonly broken. An article in Huffington Post says the reason most of us break New Year’s resolutions pretty quickly is stress, which causes us to do the very things we want to stop doing…
See complete post here: http://www.tomima.com/2015/03/23/hows-that-new-years-resolution-going/

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